AI Growth Marketing Manager

About Upheal

Upheal is an AI-powered platform designed to help mental health providers save time, reduce burnout, and improve client outcomes. By streamlining documentation with secure, cutting-edge technology, we empower clinicians to focus on delivering exceptional care.

As a fast-growing health tech startup backed by Series A funding, we’re looking for a forward-thinking marketer who can help us scale in an AI-driven landscape.

The Role

We’re looking for a strategic and creative AI Growth Marketer who understands how AI is reshaping search and marketing, and can leverage these new channels to drive growth.

In this role, you'll design and execute GTM campaigns that deliver both immediate impact and long-term sustainable growth. You'll play a key role in expanding Upheal’s growth by identifying, validating, and scaling new GTM tactics, all while ensuring we stay ahead of emerging trends in AI-driven search and marketing.

Key Areas of Responsibilities

• Think beyond traditional and digital marketing channels: identify and leverage emerging tools, channels, and distribution strategies
• Own the experiment process: ideate, develop, and execute creative GTM experiments to test and validate new distribution channels and marketing tactics
• Leverage emerging AI tech: utilize GPT models, automation tools, paid media, community-building, video, and web strategies to enhance campaign effectiveness
• Apply AI-driven marketing best practices: stay ahead of the game, using AI to effectively position Upheal within these emerging channels‍
• Product-led growth mindset: partner with product and sales teams to unlock the value of free features and align marketing strategies with core product strengths to drive adoption and conversion

You're the right fit if you:

• Are an excellent writer: you can take technical content and write compelling product narratives that resonate with mental health providers
• Are a proactive self-starter: you have a natural sense of ownership, a results-driven mindset, and a bias for action
• Think big-picture: you can design and implement GTM experiments ‘in the weeds’ but think high-level growth strategy and effective messaging
• Dive deep in the product: you can recognize how different product features fit together to drive a cohesive strategy
• Utilize emerging AI-tech: you can create content using consumer AI-tools (ad creative, video)‍
• Data-driven and analytical: you analyze campaigns and prioritize high-impact efforts

Background

• Worked in a fast-growing startup or AI-tech company
• Product marketing, growth marketing, or GTM experience in AI, SaaS, or B2B tech
• Proven track record of delivering high-growth campaigns and GTM campaigns that demonstrate real impact
• Deep understanding of AI tools, automation, and data-driven marketing
• Worked closely with product and engineering teams and has evidence of cross-team campaigns that drive impact
• Worked in a remote team environment and can demonstrate stellar communication skills
• Health tech experience is a bonus

Why Upheal?

• Opportunity to drive real impact in a fast-growth environment
• Flexible location options: fully remote (US) or Prague / CEE / Hybrid
• Competitive compensation package including equity
• Collaborative team environment

To apply

To be part of our mission to transform mental healthcare, please submit your LinkedIn profile along with a brief statement on:

1. How your experience can contribute to Upheal’s growth
2. Your perspective on the impact of AI on marketing

Send your application to join@upheal.io